
Ad. waita Nayar is a trailblazer Indian businesswoman most famously known as the co-founder of Nykaa and CEO of Nykaa Fashion, India’s fastest-growing lifestyle platform. Having been born into a business family, she has been able to actualize her dreams by combining technology, fashion, and consumer wants. In 2025, she remains a trailblazing woman entrepreneur redefining the Indian e-commerce and fashion sectors.
Early Life and Education
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Adwaita Nayar was born in 1991 in Mumbai, Maharashtra, India. She is from a background that strongly believed in education, innovation, and business superiority. Her mother, Falguni Nayar, is the founder and CEO of Nykaa and one of the most renowned entrepreneurs of India. Adwaita was inspired to follow her own entrepreneurial journey by growing up with such a background.
She did her initial education in Mumbai and subsequently shifted abroad for further studies. Adwaita did her bachelor’s from Yale University, where she majored in Applied Mathematics. She did an MBA from Harvard Business School in order to further enhance her business skills. All these degrees, coupled with her international experience, gave her a pointed knowledge of business, technology, and consumers.
Career Journey
Adwaita Nayar started off working for investment and consulting companies, where she received some great insights into finance, strategy, and market analysis. But her entrepreneurial streak soon led her back to India, and she returned to help her mother build Nykaa.
She also played a key role in defining Nykaa’s online portal in its early days, overseeing operations, customer care, and shipping. Her work established the brand as a reliable and customer-focused e-commerce platform.
Adwaita ventured into a new endeavor in 2018 by introducing Nykaa Fashion, a standalone vertical for the Nykaa brand that specializes in apparel, accessories, and lifestyle offerings. During her tenure, Nykaa Fashion expanded quickly with partnerships with more than 1,500 brands and drawing millions of consumers in India. Through her strategic insights and understanding of consumer requirements, Nykaa Fashion emerged as a prominent player in the online fashion market.
By 2025, Adwaita Nayar is renowned not only as Falguni Nayar’s daughter but as a self-made entrepreneur. She has earned a strong reputation as a woman leader with the blending of creativity, technology, and management skills to achieve success.
Age in 2025
As of 2025, Adwaita Nayar is 34 years old. At her relatively young age, she has already attained notable success in the Indian startup economy and still inspires young entrepreneurs.
Husband and Personal Life
Adwaita Nayar is married to Anand Srinivasan, a finance and technology professional. The two have a cooperative relationship, supporting each other both in their business and personal life. Adwaita has consistently spoken about the need for family support throughout her entrepreneurial path.
Income and Salary
As the CEO of Nykaa Fashion and a senior leader in Nykaa’s parent company (FSN E-Commerce Ventures), Adwaita Nayar draws a handsome salary package. Apart from her pay, she has shares in Nykaa, which considerably contributes to her fortune.
Her approximate income in 2025 is between ₹8 crore to ₹12 crore, based on her executive position, stockholding, and brand deals.
Net Worth in 2025
Adwaita Nayar’s net worth in 2025 stands at approximately ₹600 crore to ₹700 crore. Most of this is from her holding in Nykaa, one of India’s most successful listed startups. With the ongoing growth in Nykaa Fashion, her fortunes are likely to increase even more in the future.

Recognition and Achievements
- Co-founder of Nykaa, India’s largest beauty and lifestyle e-commerce platform.
- CEO of Nykaa Fashion, now a name ringing in every household in fashion retail.
- Included in India’s top lists of leading women entrepreneurs and business leaders.
- An icon for young women interested in a career in business and entrepreneurship.
Future Plans
Adwaita Nayar’s vision for the future involves increasing Nykaa Fashion’s online as well as offline presence, deepening alliances with international fashion brands, and innovating further in the lifestyle retailing space. She also wants to guide and nurture young entrepreneurs, particularly women, in their startup endeavors.
Conclusion
Adwaita Nayar’s tale is a shining instance of passion, learning, and drive uniting to succeed. From Yale and Harvard days to being the CEO of Nykaa Fashion, she has demonstrated how vision and action can establish successful businesses. In 2025, she is one of the most powerful entrepreneurs in India, inspiring the next generation of entrepreneurs.
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